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: Presillyn Tan Jie Yin,
Fairview International School .


recent update :
Economic system
written by Presillyn Tan ✈


Economic System
a)        Market Economy

The first form of economic system is market economy (also known as capitalist economy, free enterprise economy or laissez-faire system). In practice, market economy is a system where all the economics decisions are based on the actions of market participants (buyers and sellers) without participation and active intervention from central government. What and how much to produce is determined by price mechanism and market force. Countries that adopt the capitalist economic system are developed countries like USA, Japan, and some Europe countries.  The advantages and disadvantages of market economy are:

Advantages
Disadvantages
High standard of living.
Uneven distribution of wealth.
Intense competition provides quality and low price goods.
Profit oriented society.
Greater choice of products.
Exploits on people who cannot compete.



b)        Socialist Economy

Socialist economy is another form of economic system that exists today. It is also known as centrally planned system or command system. The concept of socialism is developed in the early of 1800s as a description of a hypothetical economic system to be contrasted with the predominant market-based economic system. In socialism system, the allocation of resources is determined by government only. It is an economic system that based on individuals’ goodwill toward others and not on their own self interest. Moreover, society decides what, how, and for whom to produce. Countries that pursue this type of economic system are former Soviet Union, Cuba, China, North Korea, and so on. The pros and cons of socialist are:

Advantages
Disadvantages
Equal distribution of wealth.
Low standard of living.
Need-oriented rather than profit-oriented production.
Residents are not motivated to work.
No socioeconomic classes.
Government may make the wrong decisions.



c)        Mixed Economy

The third form of economic system is mixed economy, an economic system that is made up of capitalism and socialism. This hybrid form of economic system is comprised of both private and public sectors. Hence, the allocation of resources in society is partially determined by the market forces and partially determined by the government.  The mixed economic system is designed to overcome the defects of both the capitalist and socialist system. Countries that practice the mixed economic system include Malaysia, Thailand, Taiwan, South Korea and so on. The advantages and disadvantages of mixed economy include:
    
Advantages
Disadvantages
Provides fair competition.
Unnecessary government interference.
Optimum utilization of national resources.
Bureaucratic decisions making process.
Market prices are well regulated.
Government monopolies.

  
    

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Globalisation
written by Presillyn Tan ✈



Globalisation

Nowadays, the world is flat. This is because globalisation has integrated the universal’s economics into the international boundary through free trades, capital flows, migrations, foreign exchanges, quality of product, equality for all, travel and tourism, external borrowing, ease of transportation, rapid changes of technologies, e-business and etc.



Globalization is an ongoing trend of integration of regional economies into a global network of communication and execution. This very significant trend is greatly raising economies of scale as well as the amount of capital necessary to compete in the industry. Firms can participate in international activities through three basic mechanisms: licensing, export and foreign direct investment. 


Benefits of Globalisation
A wider pool of potential entrants, a broader scope of possible substitutes and increased possibilities that firms 's goals and personalities will differ as well as their perceptions of what their perceptions of what is strategically important. Free flow of technology appears to be giving a wide variety of firms including NDC competitors, the ability to invest in modern, world -scale facilities. For examples, Japanese have become quite aggressive in selling their technology abroad. Also some firms purchased technologies are willing to resell it to others at bargain prices. All this activity tends to promote more global competition. 


Drawbacks of Globalisation
Areas like income, factors costs, energy costs, marketing practices and distribution channels are being narrowed down. This also facilitating the abandonment of sectors deemed less desirable. Rate of jobless increased due to selling goods below cost price in order to clear the stocks.

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International Trade
written by Presillyn Tan ✈



International Trade

International trade is the exchange of goods or services across international borders or territories. If the trades are in the right position, it will bring benefits to all countries involved, and it can sustain growth and rising living standards. Economy between countries will increase competition particularly for those domestic monopolies. The international trade is a powerful force in reducing poverty and enhances consumers’ choice in product. It allows gaining efficiency innovation in all industries.International trade provides a comparative advantage to make more profits for an organization. 


Figure 1: Opportunities and threats from international trade



Figure 2: Benefits of International Trade for consumers




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PEST Analysis
written by Presillyn Tan ✈


Pest Analysis
As soon as the organization ha set its vision, mission and goals, the next stage in strategy formulation is the strategic analysis. This analysis encompasses the analysis of the external environment, organizational analysis, industry analysis and competitive portfolio analysis. The external or environmental factors are those forces outside the control of a single organization.
PEST analysis is categorized into four board areas: Political, Economic, Social and Technological forces. Each of these forces has an impact on the key stakeholders of the organization, and subsequently provides favorable impact or unfavorable impact to the organization. For example, a change in the social trends like demographic patterns or baby boom may have implications to the existence of new consumers like new born babies.


Political Forces
Political forces are those factors have governmental relations or dealings, whether it is at the federal level, state level or the local government level. The political forces can refer to the laws and legislation or policies adopted by the government in power. These are factors that can provide favorable or unfavorable impact on the organization
One of the main concerns in political forces is political stability. This refers to the extent in which the country has strong political support from the people or not. Political stability can provide strong foundations for business organizations to grow in the long run. One way of ensuring political stability is to get the voters mandate in the general elections, and reduce extreme political ideologies that can create instability.
For example, the succession of Datuk Seri Abdullah Ahmad Badawi as Prime Minister of Malaysia from Tun Dr Mahathir Mohamed is important in assuring political stability in the succession of the nation’s leadership. The increasing number of terrorists and related activities in a country can also cause political upheaval and thereby reduce attractiveness of businessmen to invest in the region or country.
Another impact area of concern in the political factors is the government regulations and deregulations policies. This is reflected by the new laws and legislations introduced to curtail the unhealthy activities in the business community. The introduction of special tariffs and by-laws also has an impact on business operation, like the service tax reforms introduced to all service organizations with a minimum sales volume.


Economy Forces
Economic forces are those factors that are related to the economic development and growth of a particular country. These are factors like gross national product (GNP) or gross domestic product (GDP) trends and growth rates, interest rates, money supply, inflation rates, unemployment rates, wage and price controls, level of disposable income, stock market trends, import and export factor, worker productivity, government budgets and many others. 


Figure 1 : Key Economic Forces


Social Forces
The social forces cover a broad spectrum of factors including cultural, demographic, and environmental factors. The social and cultural factors may refer to those forces like societal values, norms, culture, religion, language and attitudes, that may change or show preferences of one type over another.
In a country where there are many ethnic groups for example Malaysia, which comprises ethnic groups like Malays, Chinese, Indians, Iban, Bidayuh, Kadazan, Bajau, and many others, social factors can pose difficulty when trying to cope with the changes in the environment. The social values of these ethnic groups are different to the extent that in trying to cope with the diverse cultures can be a challenging exercise. For example, the Malays are mainly Muslims, while the Chinese can be a Buddhist, Taoist, Christian or even Muslims. Similarly the Indians can be Hindus or Muslims or Christians. In this respect, when there is a greater awareness among the Muslims for the need to consume ‘halal’ products, business organizations have to respond effectively to this trend. 

Figure 2: Key Social Forces

Technological Forces
Changes in technology create new marketing opportunities when they are noticed by customers. Technology can influence marketing activities by making them more efficient and effective, such as computers tracking inventory. Advances in communication technology have made sales representatives more efficient and effective in their dealings with managers and customers, and the internet has become the backbone of today’s e-commerce system.
 In the last decade, the rate of technological changes has rapid. This is attributed to the many innovations and invention developed in an effort to improve the work and life of the community. Technological advancement as dramatically affected business organizations in terms of their products and services offered, and also their relations with other stakeholders and business practices.
One major revolution in technology is the development of the internet. The internet has created the demand for e-business or e-commerce and the revolution on education through e-learning. The internet has also demonstrated the borderless way of doing business and created the development of the multimedia industry. The technological revolution is changing the lifestyles and the face of businesses and competition. 



Figure 3: Key Technological Forces



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Production Location
written by Presillyn Tan ✈


Production Location
Multinational corporations (MNCs) are defined as firms that engage in some form of international business like international trade, licensing, franchising, joint ventures, acquisition of existing operations, or establishing a new foreign subsidiary. MNCs have business operation in more than one country. For instance, the headquarter (HQ) of Apple Inc. is located at California, USA, but the subsidiaries of Apple were scattered around the world. The global expansion of business is the vital step to expand the Apple’s market share and its long run sustainability. Although the global expansion strategy or diversification can increase the value of MNC, however it is also incur higher level of risk and uncertainty. Thus, the country risk analysis is essential before expand the business to overseas. The advantages and disadvantages of doing national and international business are:


Production location - National










Production location - International






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Economies of Scale
written by Presillyn Tan ✈


Economies of Scale


Figure 1: Long-Run Average Cost

Figure 1 shows the long-run average cost (LRAC) of a product. The “U” shape of LRAC is due to the economies and diseconomies of scale. Economies of scale in production refer to increase in efficiency of production or decrease in long-run average total costs as output increases. For instance, if producing 1 million units of iPhone costs Apple $800 million ($800 each), but producing 3 million units of iPhone costs the firm $1.8 billion ($600 each). Obviously, from 1 million to 3 million units, the production of iPhone demonstrates significant economies of scale where the cost of production has reduced from $800 to $600 per unit. Diseconomies of scale occur when LRAC increase as output increases. Diseconomies of scale are due to the following factors:

a)      Monitoring costs generally increase as the size of the firm increases.
b)      Morale generally decreases as the size of the firm increases.

There are two types of economies of scale, internal and external economies of scale. Internal economies of scale measure how efficient a firm in producing the goods. The efficiency here refers to how the firm manages to lower down the cost (variable costs) as it increases the total output. In external economies of scale, the reduction in unit cost of production is due to external factors (all positive externalities) like fall in material costs, labor wages and transportation costs. Thus, external economies of scale will increase the productivity of whole industry.     




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Production
written by Presillyn Tan ✈


Production
Production is the act of an organization to achieve its goal and does so by transferring the raw materials or inputs into products or services at the lowest cost. In a manufacturing organization, the production function transforms the raw materials, labor, capital, machines and facilities used into final products. As such, productivity implies a concern for both effectiveness and efficiency. The product is the core of the production. The term “Product” means more than tangible goods. Products are usually a combination of goods, services, ideas and even people. Product is a set of features and advantages that have the capacity to satisfy customer needs and wants, thus delivering valued benefits. The production activities generally represent a large art of the organization’s human and financial capital asset.
In summary, we want to know what factors will influence the effectiveness and efficiency of individuals, of groups, and of the overall organization. The factors mostly depend on land, behavior, capital and enterprise. These factors are used to transform raw materials into goods. 


3 Main Production Methods
v  Job Production
Job means employment. Employment needs employees. Employee is an individual to receive payment from employer, by performing services for employers under single and customizes tasks for specific requirements of a company or organizations. Normally, there are special requests when hiring an employee. They require professional skills in certain things, such as, doctoring, accounting, marketing, nursing, cooking and etc. The characteristic of a job is requiring substantial interaction with an organization’s customers. The management of an organization needs to ensure that employees do what it takes to please its customers. 
Job production or one-off production, involve create custom work for a specific customer or small bunch of works in quantity. For example, a doctor heals a patient and gives advices according to their sickness. A doctor uses his expert skills and knowledge about medicines or sickness to help their patients recover as best as he can. The satisfaction of the patient is the service and the attitude from the doctor. The doctor has the responsibility to heal his patient until he / she recovers or in a good stable health. 


v  Batch Production
Batch production is a manufacturing process of transforming raw materials into finished goods by using machines, techniques and man power of a manufacturer. Batch production is a repetition of production. The process of producing the final products is by going through one stage to the next one by one. Examples of final products include cars, clothes, breads, films and etc. This method is good because it reduces unit costs, fulfill the needs of specific customers and increase output and productivity.




v  Flow Production

If the product is going to penetrate a mass market, then flow production is an alternative method for the product to be produced efficiently and effectively. Flow production is a continuous movement on one operation through the production process without stopping. The task of the work is that, once the first flow of production is finished, the next flow must start immediately. Therefore, the timer of the flow production must be the same. The production industry involves using this method such as, Coca-Cola, cooking oil, canned foods and so much more. Flow production needs intensive capital to use a high quantity of machinery and man power to assembly in front line. The manufactures who are using this method can achieve their economies of scale easily. The operation of the flow production can operate for 24 hours, which can lower the cost per unit of production






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